Awards are the best way to get independent feedback on the quality of your work. We understand entering takes time and added resources, but the reward is worth the effort. Similar to our Q3 list, here’s a quick glance at the agency awards to consider in Q4. Winning, or just being a finalist, is a huge PR opportunity that differentiates you from your competition. Awards also help your prospects identify who is doing some of the best work and the impact they make on client success.
Your hard work and innovation needs to be recognized. These are the agency awards to consider in Q4:
|Award||Sponsor||Category||Application Deadline||Entry Fee|
|MarCom Awards||Association of Marketing Communication Professionals||Print media|
|October 17th||$95 per entry
$175 per campaign or plan
|Agency of the Year Awards||Campaign||Various||Early Bird - October 10th|
Standard - October 24th
|Early Bird $550
|Effie Awards||Effie||Various||First Deadline - October 15th|
Second Deadline - October 22nd
Third Deadline - November 5th
Final Deadline - November 12th
|First Deadline $975
Second Deadline $1,425
Third Deadline $2,225
Final Deadline $2,625
|Creative Media Awards||MediaPost||Media creativity and innovation||Early Bird - October 18th|
Standard - November 22nd
|Early Bird $295
|SIA Awards||Service Industry Association||Service industry categories: |
|Early Bird Deadline - October 25th|
Entry Deadline - November 15th
Late Entry Deadline - December 13th
|Early Bird Deadline $40 per entry, $65 per campaign
Entry Deadline $50 per entry, $75 per campaign
Late Entry Deadline $60 per entry, $85 per campaign
|AME Awards||New York Festivals||Consumer products and services||December 15th||$845|
Brands are always looking for innovative outside partners, and showcasing an award you’ve won is that meeting point. It helps validate your work and honors your team of experts. Not to mention, winning is guaranteed to enhance your credibility among clients and prospects.
Great agencies focus on their clients’ goals, and award programs provide you an opportunity to take a step back and review how others in your category are creating success stories for their clients. Make sure you are selective about the awards you enter. Your entry should accurately represent what you do best, and remember to always be honest with yourself about where you stand among the competition. And if you don’t win, make it a learning opportunity for your agency. Share with your team why you feel another agency won, and how you can elevate your entry next time. Insights and discussions around what your competition is doing will only make your team stronger.
As you plan for 2020, think about how you can start off the new year in a big way by earning a prestigious award!
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