Many times when a brand releases a Request For Proposal (RFP) to the public, they already know who will win their business. Brands come up with an RFP after conversations are already started around problems they’re experiencing internally, and have talked to agencies about that problem. These initial conversations are much less formal than a pitch but can lead to the RFP process. So how can you get on the brand’s shortlist before an RFP is released?
It takes months of build-up to get in front of the RFP process, but with a proactive and consistent approach, you can save resources and turn out a higher win rate for your RFPs.
In this webinar, Catapult and Winmo share strategies and tactics to beat the RFP process.
The following questions are discussed:
Which RFPs do I have a right to win?
What can I do to get in front of brands before the RFP goes to bid?
Is there a way to win the bid before the RFP is out?
These questions are answered during the recording, but you can submit your questions through the chat and the Catapult team will be able to respond in real-time.