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It Works.


Both our clients and our team agree, this process works.

To ensure that the quality of our deliverables are met each and every month, we too invest in the partnership with a significant amount of ‘skin in the game’, that entails a win bonus where CNB receives a minority percentage of the profit from a new piece of business won by our clients for a fixed time period.

The fact is we are a proven better investment than the traditional in-house model; we are also highly accountable with
a methodology that is subtle, intelligent & effective in today’s world of new business. 


We can either be your complete new business department or we can work equally efficiently in conjunction with your existing in-house team, providing extra insight, capacity, experience and most importantly, results. 

There are a number of common elements in organizations we seek to partner with. The first step of investment is to determine those with a unique service offering,  an understanding of the importance of a sustainable new business pipeline, and an ability to close the business opportunities we introduce. 

Chemistry is also a critical component of a successful new business partnership, so much so that we begin each partnership with an induction workshop that allows us
insight to the organizations intangibles such as culture, problem solving processes and caliber of people. 

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The output of this induction workshop is a clearly defined positioning, targeting and messaging strategy designed to sell the organization in the most efficient and effective way possible.  

The implementation of this new business development strategy is then begun, and a series of weekly activity reports are generated by the account team to ensure that an open dialogue of communication between the organization and team is maintained. 

"I would wholeheartedly recommend Catapult to any company... other than my competitors." 


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